The robots are coming for your business. Okay, that might be a slight exaggeration, but the truth is that in recent years, artificial intelligence has become more sophisticated than ever before. And while you might think that investing in AI is for huge companies with huge budgets, the truth is...
Not using Facebook video for advertising? I’m not going to beat around the bush. You’re making a mistake. In fact, I think Facebook video marketing may be the single best way to increase conversions and sales for your business. That’s a bold statement, but I can back it up. People watch a huge...
Learn the 5 essential marketing strategies that are easy to implement and used by many businesses to get leads or customers online. #1: Optimize Your Website This first marketing strategy might seem obvious but a lot of local businesses don’t bother doing it. That’s because they have limited...
Knowing exactly who you want to sell your products or services to is one of the best reasons to conduct a market analysis. The term “market analysis” is often confusing to entrepreneurs, business owners, marketers and sales people, especially for people who focus on a specific audience when they...
Learn a proven method of bringing visitors back to your website which is called retargeting. Retargeting is simply tagging your website visitors with a code or pixel that will let your advertising platform know when to display your ads and make sure to show them only to the people who have...